Wakayama Prefecture, Japan - 和歌山県白浜町

Shirahama Town

Designer Souvenir & Gear Shop

Designer souvenirs and apparel inspired by the coast, culture and character of Shirahama - Japan's beloved beach resort.

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3M+

Annual Visitors to Shirahama

1,300+

Years of Onsen History

~19k

Residents of Shirahama Town

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Shipping Worldwide

Aerial view of Shirahama

About Shirahama / 白浜について

Japan's Beloved Coastal Retreat

Shirahama Town is a coastal resort on the Kii Peninsula of Wakayama Prefecture. Its name literally means "white beach," after the 620-metre stretch of white quartz sand — Shirarahama — that has drawn travellers for over a thousand years.

The town is home to some of Japan's oldest hot springs. Saki-no-yu, a natural rock bath beside the Pacific, has been in use for more than 1,300 years. Alongside the dramatic Sandanbeki sea cliffs, the sunset arch of Engetsu Island, and the forests of the Kii Peninsula, Shirahama is also the gateway to the Kumano Kodo, a UNESCO World Heritage pilgrimage network.

Welcoming roughly 3 million visitors a year, it is one of western Japan's most loved destinations. Our shop exists to give every visitor — and every online customer — a piece of this place to take home.

Shirarahama Beach

620m of white quartz sand — one of Japan's most famous beaches

Ancient Onsen

Hot springs with over 1,300 years of history

Kumano Kodo

UNESCO pilgrimage trail starting from Shirahama

Easy Access

3 hours from Osaka by train, 50 minutes from Tokyo by air

Why Shirahama / 白浜の魅力

Why Shirahama

Three things that define this town's character — and the starting point for everything we design.

01 — The Beach

Shirarahama

白良浜 (Shirara Beach)

The white quartz sand of Shirarahama is unlike anything else on Japan's Pacific coast. Stretching 620 metres along a gentle, warm bay, the beach is as good for summer swimming as it is for year-round walks.

02 — The Onsen

Ancient Hot Springs

温泉 (Onsen)

Shirahama's onsen are among the oldest in Japan, recorded alongside Arima and Dogo in eighth-century court chronicles. At Saki-no-yu, you bathe in rock pools carved from the shoreline with the Pacific breaking a few metres away.

03 — The Landscape

Sea & Mountain

自然景観

Sandanbeki drops sixty metres of sheer cliff into rough ocean. Engetsu Island frames the sunset through a natural stone arch. Ancient forests, rivers, and pilgrimage trails extend from the town's back door into the Kii Peninsula.

Our Products / 商品ラインアップ

Designer Souvenirs from Shirahama

Premium apparel and gifts to take the spirit of Shirahama home with you. Nationwide shipping.

Find Us / 店舗案内

Visit Us in Shirahama

In Shirahama? Come say hello. Our store is in the heart of town.

Map of Shirahama area

03 — The Landscape

Shirahama Town Official Store &Kiosk

白浜町おみやげ専門店 本店 - アンドキオスク

Address: 1941, Shirahama-cho, Wakayama

Hours: 10:00 - 16:30 (Weekdays)
Closed on weekends and public holidays.

Website: andkiosk.com

Reviews / お客様の声

What People Say

From visitors to Shirahama to online customers across Japan.

"Finally, a souvenir shop that actually understands design. I bought three t-shirts and everyone at work asked where they were from."

「白浜に来たら必ず寄るお店です。デザインが他のおみやげと全然違って、本当にかっこいい。オンラインでも買えるのが嬉しい。」

"Ordered the cap online and it arrived quickly. Great quality, really unique design — a genuine piece of Shirahama to keep."

FAQ / Frequently Asked Questions

Frequently Asked Questions

Everything you want to know about our shop, products, and Shirahama Town.

What is Shirahama Town known for?+-

Shirahama Town is a coastal resort in Wakayama Prefecture, Japan, famous for its white sand beaches, ancient hot spring baths (onsen), the Sandanbeki sea cliffs, and Engetsu Island. The town attracts approximately 3 million visitors per year.

What kind of souvenirs do you sell?+-

We sell designer t-shirts, caps, accessories, and gifts — all designed in-house and inspired by Shirahama's coast, culture, and character.

Do you ship nationwide in Japan?+-

Yes! We ship across Japan via Japan Post. Orders are dispatched within 3 business days. International shipping is also available.

Where are your physical stores?+-

Our main store and kiosk is located at 1941 Shirahama-cho, Wakayama. Open weekdays 10:00-16:30.

What is omiyage?+-

Omiyage is the Japanese tradition of bringing back gifts and souvenirs from a trip to share with friends, family, and colleagues.

How far is Shirahama from Osaka or Tokyo?+-

Shirahama is approximately 3 hours from Osaka by train (JR Kuroshio limited express) and about 50 minutes by air from Tokyo Haneda to Nanki-Shirahama Airport.

What is the Kumano Kodo?+-

The Kumano Kodo is a network of ancient pilgrimage trails on the Kii Peninsula, designated as a UNESCO World Heritage Site.

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@shirahama.town

Life on the Wakayama coast — products, places, and the people of Shirahama.

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